MP News June 2016
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Modern Postcard News
An Insider’s Glimpse into the Direct Mail Crash Course
By Jeanine Norlin
An Insider’s Glimpse into the Direct Mail Crash Course

Modern Postcard hosts numerous Direct Mail Crash Course (DMCC) seminars across the country. Keith Goodman, Modern’s VP of Corporate Solutions, offers successful strategies to help maximize the ROI of your direct marketing programs – and the attendees love it! That part we know. But there are some important facts you may not be aware of unless you have attended. Read on to learn some of the "surprises" DMCC Alumni have shared.

The Traveling Designer: Nashville's Printmaking Legacy
By Sven Johnson

As the capital of Tennessee, Nashville is known by many as the home of the country music industry - but it is far more than that. Many other forms of art abound in the city. Nashville is sometimes referred to as “The Athens of the South,” and even has a replica of the Greek Parthenon. As a 20-year Modern Postcard employee, there was one stop I had to make when my family recently visited Music City: Hatch Show Print.

Clean Up Your Sales and Marketing Database
By Mac McIntosh

It can be a big waste of money and time to market to someone who isn't there to receive your message. It can also be costly to keep mailing, emailing or calling contacts who are not interested in what you have to offer. Expert in B2B lead generation, Mac McIntosh gives real, must-know advice in cleaning up your customer database.


Loyal Readers: we’re offering you unlimited print savings now through June 20. No order limit means you can rack up savings on any card format and any print quantity multiple times! Refresh your marketing collateral or launch a direct mail campaign to drive summertime sales. However you choose to use this deal, Modern is ready to help your business succeed.


Next Stop:
Washington DC

Next month’s Direct Mail Crash Course will take place in Washington DC on July 19. Local business leaders and marketers are invited to learn smart direct marketing tactics from our in-house expert. RSVP and attend our DMCC to earn free registration and $250 worth of free printing. That’s a win-win for your business.


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*Cannot be combined with any other offer or discount including Rewards Program discounts. Discount applies to base print pricing on 14pt. premium card stock products only. Excludes reprint orders, mailing services, list services, postage, production upgrades, shipping, custom products, booklets, 100lb products and digital print orders. Order must be placed by 6/20/16 and offer code must be presented when order is placed and job number issued. Cannot be used on orders already in-house. Offer not valid on, Upload & Go, or Iris Group orders. Subject to change without notice. Other restrictions may apply. Offer expires 6/20/16.

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