Lucky benefits of direct mail + choosing green in design
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You're invited to Modern Postcard's Direct Mail Crash Course

Overlooked and Underrated: The Bonus Benefits of Direct Mail Advertising
By Jeanine Norlin

Direct mail certainly is not lacking in the rewards category. At the conclusion of a campaign, I often fixate exclusively on the impressive response rates that a mailer produces – but over time, it’s easy to forget about the variety of secondary advantages produced by direct mail. So for those who need a little reminding, here are a few of the forgotten benefits worth mentioning. 

Choosing Color in Direct Mail Design: Green Edition
By Jessica Biondo

You’re in luck! Green is the hue of choice in the next edition of our popular color series, which helps marketers and designers understand the psychological importance of color in print promotions and digital efforts. After all, green is the shade of money, luck and momentum. Learn why this underestimated pigment can help prospects and customers give your business the green light.

S A V E   Y O U R   S E A T

New cities added to our traveling Direct Mail Crash Course. Learn powerful direct marketing strategies in New York City on 4/11, Chicago on 5/1, Atlanta on 5/31 and more!

W A T C H    V I D E O

Curious about attending our Direct Mail Crash Course? Get an overview on the powerful direct marketing strategies you'll learn in this FREE seminar. 

S E E   O U R   Q U A L I T Y

Say no to flimsy, forgettable marketing. Our quality paper and impeccable printing set us apart. Request your free sample kit to see and feel the Modern difference.

W R I T E   A   R E V I E W

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