800.959.8365

Direct Mail Crash Course

 

Sales down? Budget cutbacks? Is it make or break time for your business? This comprehensive course covers all the fundamentals of economy-proof direct mail campaigns. Presenter and marketing expert Keith Goodman will talk you through each step, from targeting your ideal prospects using the right lists to writing copy that sells and maximizes your ROI. In this 50-minute session, you’ll learn what it takes to create a postcard that generates a higher response rate and increases revenue. You’ll learn how to:

  • Get better results with ideas you can implement right away
  • Drive response rates when you zero-in on the right market
  • Boost profitability by writing irresistible messages and offers
  • Increase returns by gauging the results of each campaign
I am very pleased with my most recent job from Modern Postcard. Even tho' I sent what were probably confusing instructions and substandard images, the layout, design, color, and printing results were excellent. Job was done on time and shipped to me immediately, so I was able to meet a mailing deadline. I will continue to use Modern Postcard's services, because nobody else I have tried comes even close to their quality and reliability. I have already received lots of compliments on the most recent card. I highly recommend Modern Postcard, especially for people in the arts, where quality of image counts for a lot.
Martha Daniels Ceramics