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Improved Mail Delivery for Increased ROI

 

The follow-up to our Mailing Fundamentals webinar, this session delves deeper and helps you discover ways to optimize campaigns for a greater return on investment. This webinar lays the foundation for boosting deliverability while reducing overall postage and mailing costs by ensuring that your direct mail is delivered accurately and on time. This session covers:

  • Finding the “money wasters” in your mailing list
  • Address hygiene – what it is and why it’s important
  • Improving mail deliverability with “complete” addresses
  • Tools for ensuring complete addresses
  • Keeping up with your customers that have moved
  • Move updating tools and services
  • Plus! Intelligent Mail – how it impacts deliverability
I've been working with Modern Postcard for nearly ten years now. They are the perfect company to go to for my quarterly promotions. I recently had the pleasure of working with one particular rep, who not only helped solve an old issue regarding an order discount, but was strategic in getting my order through the system with great communication and responsiveness. It is this very sort of customer service which will keep me coming back! Thanks!
Kristine Lombardi
Illustrator