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Improved Mail Delivery for Increased ROI

 

The follow-up to our Mailing Fundamentals webinar, this session delves deeper and helps you discover ways to optimize campaigns for a greater return on investment. This webinar lays the foundation for boosting deliverability while reducing overall postage and mailing costs by ensuring that your direct mail is delivered accurately and on time. This session covers:

  • Finding the “money wasters” in your mailing list
  • Address hygiene – what it is and why it’s important
  • Improving mail deliverability with “complete” addresses
  • Tools for ensuring complete addresses
  • Keeping up with your customers that have moved
  • Move updating tools and services
  • Plus! Intelligent Mail – how it impacts deliverability
I have been using Modern Postcard for over 6 years and have never been disappointed. The quality is always top notch and the service has been overly helpful. I have purchased lists from a number of different printers over the years and Modern Postcard has been the most accurate and up to date. The mailing lists were easy to customize and have given us a great return. Working in non-profit it is essential to have the best coverage with every mailing, Modern Postcard has helped us achieve this. You are in good hands and won’t be disappointed.
Kevin Swed
Design Director, Magdalena Ecke Family YMCA