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April 2018

Modern’s Q2 Seasonal Calendar: Fresh Promo Ideas for Spring

Jessica Biondo, Marketing Communications Manager, Modern Postcard

Planning your print and digital marketing campaigns around spring and summertime events can not only give your business the perfect reason to engage customers and increase sales, it can also help set it apart from competitors who aren’t launching timely advertising. If you are already running annual promotions for traditional U.S. holidays like Easter, Memorial Day and Father’s Day, try selecting one or two unique days to feature this season. From entertaining to eccentric, there are many noteworthy dates that can inspire celebratory promos, so your business can draw in-person crowds or online visits – or both! Note: you will find the download link near the end of this article.

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9 Reasons Why Informed Delivery Should Be a No-Brainer for B2C Companies

Alanna Vincent, Marketing Product Manager, Modern Postcard

Successful marketing is a mix of base hits and homeruns. It’s critical to find a balance between allocating resources toward a potentially large win while tending to the smaller wins that are proven to keep your business afloat. While the USPS® Informed Delivery service may not turn into a homerun play, the opportunities it presents to strengthen your brand and get you noticed are too good to ignore.

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I am very pleased with my most recent job from Modern Postcard. Even tho' I sent what were probably confusing instructions and substandard images, the layout, design, color, and printing results were excellent. Job was done on time and shipped to me immediately, so I was able to meet a mailing deadline. I will continue to use Modern Postcard's services, because nobody else I have tried comes even close to their quality and reliability. I have already received lots of compliments on the most recent card. I highly recommend Modern Postcard, especially for people in the arts, where quality of image counts for a lot.
Martha Daniels Ceramics