Direct Mail Retargeting

Is Direct Mail Dead? Not a Chance! How It Continues to Shape Marketing TL;DR: Behavioral targeting enhances direct mail campaigns by using online behavior analytics to create personalized experiences. This technique makes direct mail more appealing...

Is Direct Mail Dead? Not a Chance! How It Continues to Shape MarketingDirect Mail isn't just surviving; it's thriving in today's digital age. With open rates 3-4x higher than email and response rates of 2.7% – 4.4%, it's a marketing powerhouse....

Direct mail testing can help you improve the effectiveness of your direct mail campaigns by allowing you to compare different variables to see what works best for your target audience. A direct mail strategy isn’t a “one and done” kind of thing....

Direct mail is a fantastic way to quickly communicate with prospects and attract new customers to your business. However, due to the constrained space on direct mail, it’s important to only include relevant information and eliminate unnecessary...

Despite the rise in popularity of digital marketing over the past few years, direct mail marketing campaigns remain a successful sales tool for businesses to stand out from the competition and gain more customers. According to HubSpot, the Direct...

As anyone in retail knows, getting foot traffic in the door is the best way to generate revenue. This, then, should be the target for retail marketing. With the explosion in digital marketing, many people wonder if retail direct mail still works to...

The CBD space has exploded with new brands and products over several years, and the growth trend should continue. It seems like it's the perfect market space opportunity: growing acceptance and adoption, and many customers who want these products....

Retargeting offers the opportunity for your brand to achieve the Holy Grail of modern marketing:“Reaching out to the right person, with the right message, at the right time.” What other tool in your marketing magic bag can enable you to reach out...