Modern Marketing Blog
Add a Unique Touch with Rounded Corners
You asked for it. We delivered. You can now request rounded corners! Here’s what you need to know:Trim available on flat card productsChoose either a 1/4” or 1/8” radius (1/8" can be mailed without envelopes, but 1/4" must be mailed within an...
Effective Marketing: Frequency and the Ideal Mix
Two common questions we get asked by our clients are, "What is the most effective way to advertise and market my business?" And, "How often should I advertise?" There are as many answers as there are ways to advertise. But recent research indicates...
Embracing Technology: The Strategy of Strategy
Now that the entire world seems to be adding mobile, digital, social and other various avenues to their marketing mix, I bet you’ve thought about doing the same with yours. With all of the new technologies that are presenting themselves, it can be...
Internet Inspiration in Daily Design
With the integration of the Internet into our daily lives, we’re constantly being influenced by vast amounts of visual stimulation. It’s easy to be confused as to what is considered good design.As a designer, I draw my inspiration from a variety of...
A We-We Brochure is a Sales Killer
4 tips that will motivate people to read your brochureMarketing isn't about using just one medium to spread the word about your business. It's about getting customers and keeping them. While Internet marketing can help, it should be used in...
A Fresh Spin on Facebook
Breakthroughs rarely happen from the confines of our comfort zones. Planning for the year's endeavors should make you feel on the edge-of-your-seat-excited to see more prospects coming through your door and maybe even a little fearful that you are...
10 Referral Marketing Tactics
Savvy independent business people understand the power of referral marketing. In fact, many independent businesses - such as financial services professionals, interior designers, caterers, or personal trainers - grow their business exclusively...
5 Steps to a Successful Product Launch
You've done your homework. You've created compelling, accurate, and relevant product positioning for your new product. You've taken a close look at the competition and evaluated your product's position in the market. You know what makes you...
Customer Spotlight – Myra Schwartz
With three unique jewelry lines, Myra Schwartz needed an affordable, high quality way to market her various ventures. From show/sale postcards, to business cards, rack cards and note cards, she’s relied on Modern to help showcase her amazing...
