Direct Marketing News and Tips
Modern Postcard News
Choosing Color in Direct Mail Design:
Red Edition
By Jessica Biondo
Red Edition

When holiday marketing season is in full swing, the color red is unavoidable. It presents its bold hues in seasonal headlines, enticing sales and offers, party invitations and more. But how does red affect your non-holiday marketing designs? Take a dive into the fascinating psychology behind color: red edition.


8 Proven B2B Sales Lead
Generation Methods
By Mac McIntosh
Sales Lead

Are you actively doing everything you can to cultivate new clients and boost sales? Expert in business-to-business lead generation, Mac McIntosh gives real, must-know advice on the various methods marketers and business owners can use to capture and keep new customers.


Deadlines for Your Last-Minute Holiday Campaign
By The Modern Marketing Team

Mid-December with no holiday marketing plan? You still have some options left as long as you have a concept, move swiftly, and follow our recommended steps and production timelines.



New Seminar Locations

Recharge your marketing for 2017 and attend Modern's Direct Mail Crash Course. Attendees learn the latest tips for successful campaigns plus walk away with a $250 voucher towards their next order. Registration is now open for Scottsdale, San Diego and Austin; plus, new dates and locations are added regularly. Click the RSVP link below to get details and reserve your seat.


Free sample kit
See our quality first hand with a free sample kit.
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*Cannot be combined with any other offer or discount including Rewards Program discounts. Discount applies to base print pricing on 14pt. premium card stock products only. Excludes reprint orders, mailing services, list services, postage, production upgrades, shipping, custom products, booklets, 100lb products and digital print orders. Order must be placed by 12/5/16 and offer code must be presented when order is placed and job number issued. Cannot be used on orders already in-house. Offer not valid on, Upload & Go, or Iris Group orders. Subject to change without notice. Other restrictions may apply. Offer expires 12/5/16.

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